'Fracture' is a visual identity campaign for a Warren Maxwell concert at Bats Theatre, Wellington. Throughout this collaborative project, I contributed to the visual identity, poster work and motion graphics. It started from listening to the music, and translating the narrative into a visual language. After many iterations and development we came to an idea to have the posters be free tickets on the back to inspire community engagement and excitement.
I'd like to thank my academic peer, Riley Winiata, for his creative efforts on this project. Riley contributed to the visual identity, typography, and the website design.
I'd like to thank my academic peer, Riley Winiata, for his creative efforts on this project. Riley contributed to the visual identity, typography, and the website design.
